Irene Hatziantoniou is the co-owner of North Coast Aesthetic Center in Westlake, Ohio. They are a skin care clinic and won Best Facial four years in a row in the Fox 8 Hot List Cleveland. Hatziantoniou has been a licensed aesthetician for 17 years and opened their clinic four years ago.

At North Coast Aesthetic Center, the focus is on bringing back your skin’s natural beauty. “Through my unique blending of aesthetics and the latest in scientific advancements, youthful skin can again be yours. As a client, you will not only receive the best care possible, but also learn how to effectively care for your skin,” Hatziantoniou said. Services include facials, peels, microdermabraision, waxing and more.

Since the beginning, she says balance has been challenging. “I started my business when my boys were three and two-years-old, a husband, and caregiver for sick parents. My parents were in and out of nursing homes for rehab sometimes at different facilities. I felt like I was everywhere and ready to lose my mind.”

However, through faith she began to realize her blessings and put herself first. She recommends reaching out and asking for help. Depending on your situation, someone out there has an answer or solution, she said. “Being a full-time working mother can lead to feelings of guilt and stress because of divided attention between work and family. The key for me is to focus on a plan, get organized, and find the right balance between profession and parenthood,” she said.

Hatziantoniou relies on networking as a strong marketing tool. “For me the best way I have found to market my business is to get out there and connect and meet others that could be a client for you. Yes, that takes time. But that is where balance comes in. Even if it is once month you join a networking group to meet others and get your name out there,” she said.

You can find Irene Hatziantoniou online at NCA