During a marketing class at Pace University, April Bukofser and Marin Milio sat dreaming of one day owning a business together. In 2007, their dream came true when they started a women’s clothing and accessory brand called AprilMarin. The business started out as just a hobby, but in 2009 the two college friends both left their full time jobs to pursue AprilMarin full time.
Balancing family and work life has been both easy and hard at times for these two entrepreneurs. Fortunately, both have extremely supportive husbands who help take care of the children when they have to attend events and meetings. The key to surviving a busy workday, according to Bukofser and Milio, is humor. “It is important to take a minute when you get overwhelmed and laugh at the lunacy of your life! We do it all the time!” They also encourage others to surround yourself with supportive and positive people.
Bukofser and Milio advise other aspiring entrepreneurs to do something you love that doesn’t make you feeling like you’re working. “Give yourself time to figure out what you want and then do serious research and planning to map out your steps.” They encourage hopeful business owners to read stories of other successful entrepreneurs. The last bit of advice was to believe in yourself. “Confidence is a woman’s best accessory!”
Bukofser and Milio market AprilMarin on their own through social media. “It’s a great free resource to get your brand and product out there.” They also attend as many charity events as possible. “It makes us feel great to be able to be involved with events that are for a good cause.”
Checkout the classy, fashionable clothing that has been featured on the “Today” show by visiting AprilMarin’s online store. You’ll be sorry if you don’t!