Victoria Blackney is the mom and grandma behind Kids Personalized Music. In the summer of 2007, she was searching for a business opportunity and coincidentally came across music that sang a child’s name in every song at a festival in south Florida.
“Needless to say, I was sold mentally and walked away with six of the full-length cds that mentioned my grandchildren’s names up to 98 times throughout,” said Blackney. “At that moment, I knew this was what I was looking for. Three years later, here I am providing the same inspirational, educational, and positive messages for kids and adults of all ages!”
Kids Personalized Music features 36 cds in categories such as; Lullaby, Birthday, Playtime, Adventure, Faith Based, Play by Play Sports, Spanish, Motivational and Holiday. They also now offer personalized Disney cds that include; Elmo, Princess Tea Party, Wiggles, Veggie Tales, Mickey and Minnie. The company has an extensive database which also features personalized videos and photo videos.
Blackney is happily married to her husband of 30 years and they have four adult children and six grandchildren. In addition to running her business, she enjoys gardening, reading and spending time with her grandchildren.
“I set my morning hours to business planning, scheduling show bookings, marketing, customer orders, correspondence and any necessary follow-up is generally done in the evening hours,” she said. Like all business owners, she has had to find out what specifically works for her and her business.
According to Blackney, it’s important to love what you do and be consistent. “There are many times that you will feel discouraged, just keep at it,” she said. She also emphasized the importance of marketing. “Use your business cards everywhere you go, they are a great marketing tool and very inexpensive.”