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Entries in Sales (3)


Save $20 at Oliver's Labels!

Do your children misplace items? Do you have trouble keeping track of their items that seem to match every other child’s? Oliver’s Labels might be able to help!

How it all began from their founder:  "It all began with a small idea to keep Oliver, my nephew, from losing his stuff. After seeing the overwhelming positive reaction from his teachers and other parents, I realized there was a huge demand for high quality labels. I used my 6 years of experience in the printing industry to develop a label that was both durable and beautiful. The business was born and now our full-colour designs and exclusive Found-it™ tracking system are a few of the things that set Oliver's Labels apart from the competition." - Debbie

Label your shoes, your toys, your clothing, your school supplies, your camp necessities; anything! Oliver’s Labels has a label for just about anything. And they pride themselves on top notch customer service. This is directly from their website:

Customer service policies.We strive to give our customers the best possible experience with Oliver's Labels. After all, the best compliment a customer can give us is a referral. To read more about our customer service policies, click here.  Or, if you have a concern or complaint, don't hesitate to contact us and let us know.  We value your feedback.

Now, through June 10, their camp package is $20 off. This means you can get 20 original labels, 50 mini labels, 14 shoe labels, 30 iron on clothing labels, 35 stick-eez clothing labels and 2 large tags for just $38.99! It’s a fabulous deal that you don’t want to miss! Buy it here!

For more information, contact Renee directly via her Facebook page!


Flash Sale!


**FLASH SALE** 50% off each of the following this week only!!

$25 gets you your choice of::

- One month of button advertising on our site
- One advertorial in our newsletter (one photo, 2 links)
- 4 Facebook posts & 4 Tweets to the thousands in our networks
- Sponsored blog post (one photo, 3 links)

Choose 1 or combine all 4 for an awesome, affordable marketing campaign!

E-mail me today at info(at)marketmommy.com to take advantage of this phenomenal deal!!


3 Ways to Maximize Your Online Store's Traffic

If you build it, they will come does not work online. You have to go out there to hustle traffic to your online store and literally be a human sign waver online.

Participating in social media, pay-per-click campaigns, banners advertisement in relevant high traffic websites and blogs, running daily deals and search engine optimizations are all tested and tried ways to bring traffic to your online store.

Here is thing; the traffic in itself does you no good if they are not buying from you. You need the traffic first but the traffic in itself will not keep the lights on. You need some activity in your online cash register. Online marketers use the term conversion to signify a website visitor taking a desired action like signing up for a newsletter, downloading a form or completing a purchase.

While you would hope that everyone that comes across your online store is ready to buy from you, plastic in hand, this is rarely the case. The accepted wisdom is that an individual has to be exposed to a company an average of seven times before making a purchase from them, assuming the individual is within the company’s target market. This is even more apparent online. 

Here are 3 things you should be doing to maximize the traffic you already have to your online store.

1. Have an email sign up on your website.

The offer and the positioning is the key here. I used to have a sign up form in my online store that was waaaay down at the bottom of the page. No offer of any kind. I got a random sign up here and there. Then I had someone with a marketing background look over my site and he advised moving it up above the fold, visible without needing to scroll down and pairing it with an offer like a percentage off for first time customers.

Since making the change in the location of my online store’s sign up form and pairing it with an offer, I have been able to quadruple my mailing list within 6 months with the same amount of traffic. These folks already expressed an interest in what you have to offer and it would not take a lot of convincing to have them buy from you in the future even if they are not ready to do so now.

2. Have a “send to a friend” button on your product pages.

Your website visitors would have the opportunity to send targeted traffic your way. Imagine you are visiting an online store and while browsing, you find the cutest pair of kid’s shoes that will look amazing on your niece but you don’t know her shoe size. You hit the “send to a friend” button and fill out your sister’s email with a note from you. She sees it, likes the shoes and loves that her sister is so thoughtful and wipes out her charge card and buys a pair. These kinds of traffic are more likely to buy from you and sign up for your newsletter since they are finding out about your store from a trusted source.

3. Have a “like button” on your product pages.

If a visitor hits the Facebook like button on a product, it shows in their feeds for their friends and contacts to see. The “like button” is inferior to the “send to a friend” button in the sense that you will not be getting targeted traffic. It does help you build brand awareness.

If you have to pick 2 out of 3, I would say pick 1 and 2. They all help you get the most from the traffic you already get.

Bola Ajumobi is a mom of two young boys with a health care background and owns the online children’s bookstore; SlimyBookworm.com where busy parents or gift shoppers can take advantage of the complimentary gift suggestion service to find just the right books for the kids in their lives.  She loves interacting with other moms-in-business and exchanging insights on running a business.