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New Bassibag Offers Parents a Travel Crib, Changing Station and Diaper Bag, All in One

Like many first time parents, Dana Sisk and her husband found themselves researching a multitude of baby products. Needing a multi-function diaper bag that was both attractive and affordable, Sisk developed a practical solution. The Bassibag was born from her storm of creative necessity and is both functional and cute to carry.

“Our Bassibag is unique because it is one (lightweight) bag that is capable of serving three functions,” said Sisk. The three in one bag serves not only as a diaper bag but also as a travel crib and changing station. It serves a valuable and practical function as a crib when away from home as well as a clean and sanitary changing station while traveling to your destination. “It has plenty of room for all of the normal baby necessities as well as an insulated bottle bag,” Sisk added.

To add to the Bassibag’s appeal, it is also stylish. “I combined my love for bright colors and patterns with the need for practical utility in order to design a bag that would meet our needs and still be cute to carry,” Sisk said. The Bassibag features contemporary and attractive fabrics.

The Bassibag has been met with great applause and customers have been extremely satisfied with their purchases. “I love my Bassibag! I take it everywhere. It’s so versatile and makes traveling so much easier!” is what one happy customer had to say.

Bassibag is available on Amazon and qualifies for free, two-day shipping for Prime Members. If you’re not a Prime member, standard shipping is still free!

Dana Sisk, creator of the Bassibag, resides in Durham, N.C. with her husband and daughter. She can be reached for comment at info@bassibag.com. Or, you can find her and Bassibag on Facebook!


Introducing: CALZICO, a clothing collection for tween girls

I am beyond excited to say that Market Mommy is among the first in the blogosphere to review clothing pieces from the soon to launch CALZICO clothing line! What an honor! If you have tween girls, this is definitely something you should sit down and pay attention to!! CALZICO is globally inspired, versatile clothing for tweens with reversible and convertible features. “So many ways, she’ll have outfits for days.”

My daughter was thrilled when our package arrived and immediately loved the look and the feel of the clothes. Shannon, the company's founder, graciously sent us a signature ‘zipskirt’ and jacket to try. The skirt has a removable layer revealing shorts underneath for two ways to wear it. The jacket can be worn four (YES 4!) ways. We show it here closed; using interior and exterior buttons, but it can be worn open as a cardigan and then reversed to wear both ways again!

The fabric and pattern were beautiful and the clothing had a soft, luxurious feel to it. If you’re like me, you struggle to find appropriate clothing for your tween daughters. Not only is my daughter on the shorter side, making clothes often disproportioned, she’s quite picky! I often find that clothes in her size range fit poorly and are sometimes too mature. So, when I discovered CALZICO and their concept, I was thrilled.

According to Shannon, , the CALZICO collection is for Tween girls, ages 6 to 14 years and is specifically designed for that in-between stage. She says that during the construction of each piece, consideration is given to how it will give tweens a boost of self-confidence. This is so critical at such a crucial age!

One of the strongest strengths of CALZICO clothing is its versatility. It can be worn multiple ways and multiple styles. You can see that in the two pieces we reviewed. All pieces of the collection are able to be flipped, zipped or layered to create multiple looks. This gives girls even more ways to express themselves, which is a definite plus at any age!

CALZICO is officially launching this December and its first season will feature six pieces. The collection includes reversible items, the skirt we reviewed (which converts to shorts) and other pieces, all of which are responsibly made right in North Carolina. CALZICO is cut and sewn in NC using textiles from the US, West and South Africa, Australia, Canada, and Indonesia that celebrate world diversity while aligning with others who empower locally.

The good news is that you don’t have to wait until December! You can pre-order during CALZICO’s special Kickstarter campaign that was just launched this week. Check out all of the great information and pre-order options by clicking here now!

This isn’t the only way you can help to support this brand new mom-owned business. You can like them on Facebook, follow them on Twitter and Instagram, and sign up for their e-mail updates. This way, you won't miss a single announcement about their exciting new products! I can say that I am hooked and am personally so excited to see them unveil their entire line. Market Mommy is thrilled to be partnered with CALZICO and look forward to bringing you lots of information and product insights in the future!


Mommy Monday:: Shannon Tennyson and CALZICO

Hello! Happy Monday! Welcome to our Mommy Monday feature for this week! Each week, we interview a mom business owner and get to know her a little better! We like to find out how she balances life with children and a business! We also like to hear about the marketing strategies that are working for her! Hopefully, this provides a little bit of inspiration to all of the other hard working moms out there! If you’d like to be considered for this feature, send us an e-mail! We’d love to learn about your business, too!

Today’s mom entrepreneur is Shannon Tennyson.

What is your business?
CALZICO, a globally inspired, versatile clothing brand for tweens.

When did you start your business?
I started development of CALZICO in December 2015, inspired by my own tween daughter and my travels. I have two part time team members as well, who are invaluable. CALZICO presale will launch in December and we are preparing for a kickstarter in mid-November. Outside of CALZICO, I have a part time consulting business, providing Organizational Change Management consulting services to global clients since 2003.

What services/products do you offer?
CALZICO is versatile clothing for expressive tween girls in sizes 6-12. With convertible, reversible, and layering styles, we offer tweens age appropriate options to express their style, confidently. With every flip, zip, and layer, CALZICO items simply do more; for example, our signature "zipskirt" has a removable layer. We know the transition from child to teen is an important time and we’ve designed clothing to embrace it, not obscure it. For traveling families, we love the super soft, travel-friendly features that enable girls to pack less on their next family adventure. So many ways, she’ll have outfits for days! CALZICO is cut and sewn in NC using textiles from the US, West and South Africa, Australia, Canada, and Indonesia that celebrate world diversity while aligning with others who empower locally.

How do you balance family and business?
Not easily! For my consulting work, I have flexibility and control over my work week and travel schedule. That helps tremendously. I work 80% from home, so I try to maximize the hours my kids are at school. Then when they return home, I try to be available to connect with them and ensure they start on ‘must do’s and homework before diving back into my evening work. Right now, I try to dedicate 2 days per week plus time on weekends and evenings to CALZICO, and focus on my other client work the rest of the week.

At home, each person in our family also helps with CALZICO; our 13 year old with video and photo editing, our 10 year old with design input and fittings, and my spouse with additional responsibilities that I previously handled. I reserve a periodic ‘night out with mom/dad’, as a way to reconnect with each child; it fosters some of the best memories and discussions I have with my kids.

But it’s not all roses. There is a lot to juggle. Organized chaos tends to be my norm, as it is for many mom entrepreneurs I know. While preparing to launch CALZICO, I have to forego things; downtime, time with friends, travels etc. Happy to say that conquering laundry is now partly delegated to my tween and teen!

What advice do you have for other mom entrepreneurs?
Find grace! And give it freely to yourself and others. Mistakes and ‘misses’ are part of the gig. Three things I work to incorporate that help me are:

  • Creating small rituals to re-center and reduce stress (e.g. my morning tea or a walk when the house is quite). I try to remember that while there are things I may need to forego in order to achieve my entrepreneurial goals, adequate sleep, nutrition and laughter should really NOT be one of them.
  • I start my work day by identifying my three highest priority tasks and jotting them down. I'm a bit old school so I use a mini notebook for this (mine is literally 3x3" so I can't fit much more on a page). This keeps my daily 'to-dos' manageable. If I finish those three, additional tasks are a bonus. If I get off track, I go back to my list of three! I also keep an overall project plan posted on my bulletin board so I don't lose sight of the overall path I'm on.
  • Try to connect with new people. Find communities. We're all busy and I'm an introvert so this is a huge challenge for me, but when I meet new people, I am often surprised to learn of the path their life has taken - things they ventured into because they were listening to the 'nudges' in life, as I am. Give and get support. Paths cross if we make room for it.

And if none of these ideas work for you, scream into a pillow and try again. 

How do your market your business?
CALZICO will be predominately a direct-to-consumer online e-commerce store, so I have been and will continue to engage with local community feedback groups of moms and tweens, our brand blog, individuals and communities on social media (Instagram, Twitter, and Facebook), bloggers, and other media and influencers that align to our market. I expect to add Pinterest and Snapchat soon, too.

Where can we find you?

Facebook: www.facebook.com/calzico

Instagram: www.instagram.com/calzico

Twitter: www.twitter.com/calzico

Blog: www.calzico.wordpress.com




Mommy Monday:: Melissa LaHann

Hello! Happy Monday! Welcome to our Mommy Monday feature for this week! Each week, we interview a mom business owner and get to know her a little better! We like to find out how she balances life with children and a business! We also like to hear about the marketing strategies that are working for her! Hopefully, this provides a little bit of inspiration to all of the other hard working moms out there! If you’d like to be considered for this feature, send us an e-mail! We’d love to learn about your business, too!

Your name and business name:

Hi! My name is Melissa LaHann and I’m the founder of a Chicago based company called LatchPal by Happy Fig Our product simplifies breastfeeding for new mothers.

When did you start your business?  July 1, 2014

What services/products do you offer?

LatchPal is a mom-invented nursing clip that converts a mother’s shirt, sweater, or sweatshirt into a nursing shirt within seconds. LatchPal eliminates the nuisance of a falling shirt and gives mom a clear view of her nursing child. LatchPal also frees a mother’s hands, so she can hold her child more securely & comfortably. Our simple solution is perfect for post-partum moms, pumping, and nursing in public. It’s a must have!

How do you balance family and business?

I’m a busy gal enjoying the role of mom, wife, friend, and entrepreneur.  I’m fueled by love, caffeine, and a desire to help new mothers.  Let’s face it, parenthood is tough and at some point most of us need a helping hand. That’s why we created LatchPal and it’s also why I rely upon a treasured network of family and friends.  They give me balance and inspire me to love more, live more, and enjoy each day.  It’s been said that a person is a reflection of their 5 closest friends and I’m fortunate to be surrounded by like-minded people who are driven by genuine passion, inspired to make a difference, and devoted to their families.  

What advice do you have for other mom entrepreneurs?

Everything will take longer than you think; anticipate, plan, & prepare.

How do your market your business?

We strive to get LatchPal in the hands of mothers who need it.  We love connecting with new moms, lactation consultants, hospital professionals, bloggers, and retailers at tradeshows and via social media.  The internet is a wonderful resource for sharing and caring; we enjoy sharing LatchPal testimonials, inspirational videos, and parenting resources on Facebook , Twitter, & Pinterest.

Where can we find you?

  1. Facebook: https://www.facebook.com/LatchPal
  2. Twitter: @LatchPal
  3. Instagram:@LatchPal
  4. YouTube: https://www.youtube.com/channel/UCwB15NjCHfPA-rNwSXIJUxA/feed?view_as=public
  5. Pinterest: http://www.pinterest.com/Latchpal/
  6. Buy LatchPal: http://www.latchpal.com/shop/the-latchpal/



Our Big Announcement .... 

We are SO excited to announce the winner of our 2015 S.T.A.R. {successful, tenacious, accomplished, remarkable} Mom Entrepreneur Award! Market Mommy wanted to honor an awesome mom for her continued dedication to her business and her family! Our judges did not have an easy task; we had many exceptional nominees!

Our goal was to honor a leader; someone who is balancing her business and family in a creative way. We asked moms to tell us what sets them apart from the thousands of other mom entrepreneurs, why they are determined to succeed, how they're helping others and what they've done to show the world that they’re confident, remarkable and steadfast!

Here is a snippet from the winner's nomination form:

“Chrissy started by creating a list of local sales so she and her mom could plan their frugal shopping adventures for her first baby boy. From there, she created a site that reaches thousands across the country.  All while welcoming her 2 younger boys, starting a second business (web design), volunteering on her local preschool consignment sale committee, and being a very involved classroom mom. She is smart, enthusiastic, creative, always smiling with a kind word to share, crazy busy and makes it all look easy.”

We are overjoyed to announce that Chrissy Freeman of Consignment Mommies is the 2015 Market Mommy S.T.A.R. Mom Entrepreneur! She was very excited to find out that she had been chosen as our award winner. “It is an honor to be named the 2015 S.T.A.R. Mom Entrepreneur—especially with all of the talented mom entrepreneurs out there!”

She went on to say, “I have the opportunity to connect with an amazing community of women each and every day through Consignment Mommies and am always in awe of the power of a resourceful mom. I owe much of my success with Consignment Mommies to the savvy women and amazing small business owners who have joined in our network and spread our news to friends and family.”

“I accept this award for all of us mamas who are working hard to support our families and achieve our dreams. Nothing should be beyond our reach!” she added.

Visit her at the following channels and see why we think she's such a strong example of entrepreneurship.

Consignment Mommies



And, here's a little more about her company from the nomination process:

ConsigmentMommies.com provides a full portfolio of resources for consignors, consignment sale shoppers, and consignment sale owners. Sale owners can provide their sale information and reach a large yet targeted audience.  Consignors can find helpful information on the site about pricing, tagging, popular sale items, etc. Consigning for the first time can be a very intimidating task; consignmentmommies.com makes it far easier by offering great info to get new consignors started and keep veteran consignors updated with industry trends and product/recall info. Shoppers can easily search for sales in their selected area on any specified weekend and view results in a list or on a map for easy planning.  Listings also include details on what each sale offers; for example, maternity, junior sizes, furniture, etc. Shoppers can also find links to their favorite sale's website, follow them on Facebook directly from their consignmentmommies.com listing and view a list of award winning sales.

As the winner of the 2015 S.T.A.R. Mom Entrepreneur Award, Willard receives all of the wonderful prizes supplied by our sponsors listed here.


We had a feeling that there would be a large number of excellent nominees and we were right. So, we are glad that we reserved the right to name Honorable Mentions, aka Silver Stars. Our judges have chosen:

Kendra Nicastro at Baby Bonanza

Debbie Mast at Green Mountain Mini Baked

Melissa Reed at Packable Pails

We do want to take this opportunity to thank everyone for their nominations and offer sincere congratulations to every nominee. You all are amazing women and doing amazing things in this world! Kudos to you! {You can view all the nominees on our Facebook page}