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Work in the Smile Industry? 4 Simple Ways To Attract Dental Patients

According to an American Academy of Cosmetic Dentistry (AACD) survey, virtually all adults (99.7% of those surveyed) believe a healthy smile is socially important. And considering the fact that the average time people wait for another dental appointment is three years, there's plenty of room to improve when it comes to our oral health and hygiene habits.

As a dental professional, there's only so much you can do to urge your patients to come in for their twice-yearly cleanings, but by being proactive when it comes to seasonal marketing strategies, you can do your very best to make sure each and every one of your patients schedules a cleaning for a bright, beautiful, and healthy summer smile. Here are just a few innovative marketing tactics to help you get more patients in your dental office's doors this season.

Educate and Engage Through Social Media

Social media is inevitably a major part of many marketing initiatives, but there's more to it than simply gaining followers and posting traditional, borderline gimmicky marketing content. Take the time to figure out how to best craft your social media posts to appeal to the views of your audience. For example, a pediatric dentist can appeal to parents by sharing advice about seasonal health and wellness for children.

"Summer is known as a relaxing time, but it can also be a busy time of year for families...Throughout the weeks, share family health and wellness tips, community event information, and more on your office social media pages," writes Betty Hayden on DentistryiQ.

Hone in on Humorous Holidays

One of the main goals of marketing your dental practice is to convince patients (as well as potential patients) that their oral health should always be a priority, especially during the busy summer months. At least one in five Americans has one or more untreated cavities, so it's definitely worth it to create an incentive for patients to come in for a cleaning -- that is, other than leaving the office with a beautiful smile. There are a number of fun and quirky holidays throughout the summer that make the perfect opportunity for offering small discounts or other incentives for patients who come in for a cleaning. For example, Smile Power Day, which takes place on June 15, is absolutely perfect for dentists to take advantage of.

Don't Neglect the Aspect of Sports Safety

Summer is easily the busiest time of year for children's sports, so don't forget to take some time to address the importance of sports safety as it relates to oral health in some of your marketing campaigns. Advertise the services used to restore sports injuries a bit more heavily than usual, and consider offering a discount on sports safety supplies such as mouth guards. This alone can prompt safety-concerned parents to make an appointment for a cleaning just to take advantage of the deal.

Cue the Contests

According to a 2017 Kaufman Hall survey, one-quarter of U.S. hospitals and health systems say they hope to decrease costs by 1% to 5% over the next five years. For some dental offices, not having enough patients is preventing them from accomplishing this goal. For this purpose, consider holding a contest or giveaway that encourages patients to spread the word about your dental office and help to refer new patients.

"Make a family fun and wellness gift basket. Fill it with outdoor games, barbeque supplies, sunscreen, citronella candles, toothbrushes, paper products, chalk, and more. Patients can earn entries for Facebook likes, check-ins, Google reviews, and referring new patients," writes Betty Hayden.

Developing a modernized dental marketing strategy that truly speaks to your audience isn't always easy, but keeping the season in mind with these tips is a great place to start.


Simple Wishes Signature Hands Free Pumping Bra

I have breastfed (and pumped breast milk) for three children. It is not always easy or convenient. Like all moms, I felt as though I was always multitasking. However, when I was pumping, it was extremely difficult to accomplish any other tasks.

Holding the pump, adjusting the settings, keeping the bottles in the right position all were a little difficult and time consuming. The Simple Wishes Signature Hands Free Pumping Bra changes all of this!

This bra is not only covenient, it is comfortable and versatile. It is valued by moms because it gives them the gift of time. While wearing this bra, your hands are free. This means you can accomplish other tasks like typing (I pumped at work all the time!). Or, you can simply relax without the stress of holding everything in place.

The innovative design makes the bra adjustable.
This is great for a couple of reasons. First, there are only two sizes to choose from (XS-L or L-PLUS). And, it means that the bra will fit you from the beginning of your pumping journey until the end. It uses high quality velcro and ensures a perfect fit over time. The product is perfect for anyone sizes 30AA to 34J.

With this bra, mothers can type, talk on the phone, or read a magazine while they pump. An added bonus, the bra's secure bottle-holding design helps reduce milk spillage, making for easier, more efficient pumping and increased breast milk production.

It's machine washable too, making it easy to care for. It's made of 83-percent soft cotton and 17-percent spandex for extreme comfort. It is easy to use and versatile. It can be used with any electric pump and accommodates the pumping of both breasts simultaneously. The bra's convertible design allows it to be worn as a strapless band or in tank, racer-back, or halter style. It can slip on easily with or without removing your nursing bra and shirt. Elastic reinforcement has been built into the top of the bra for a secure fit, ensuring no slipping.

If you are a nursing mother who is busy and needs to pump breastmilk, this product is perfect for you! You can find it on Amazon less than $35!

*A product was supplied to Market Mommy in order to write this product review. However, all thoughts are our own.

Is Your Carpet Safe for Your Family?

A lot of families enjoy having carpets in different rooms of the house, such as the living room and bedroom. Not only does it add style and enhance the appearance of your home, but it also makes the place feel warm and comfortable for the whole family.

But, how many times a week to do you really clean your carpet? Since your carpet harbors a lot dirt from outside that your feet trail into your home, your carpet can be a lot more dangerous than you think. In fact, your carpet can hide bacteria, dust and even mold, which can be a danger to your family’s health. In addition, when you have a pet, such as a dog or cat, it is easy for them to spread germs and this can linger on your carpet. This is the last thing you want if you have children!

So, are there any signs that your carpet might be collecting dirt and dust? Well, if there is an unpleasant odor and you can’t seem to find the problem, this may be down to your carpet. Nobody wants a bad smell in their house, but most of all nobody wants to be at risk from bacteria and harmful germs. In particular, mold can cause migraines, breathing difficulties and sinus infections. Other signs that your carpet might not be doing good things for your health is if you can visible see any dirt or stains and you haven’t vacuumed in a while. It is easy to think that these things don’t matter and only affect the appearance of your home, but they can have negative effects on your health.

Of course, nobody wants to get sick or put their family in danger from bacteria and allergens. That is why it is important to clean your carpet on a regular basis, just like you do the rest of your home. We don’t just mean cleaning up spillages; we mean thoroughly vacuuming at least two or three times a week to make sure that all of the dirt is lifted from the carpet. This will make the place look fresh again, as well as help to prolong the life of your carpet. There are also vacuums with special HEPA filter systems that will make a great purchase to make sure dust and other allergens don’t affect you or your family. Sometimes older vacuums can be less efficient, so buying a new vacuum that has good suction and special filters will make sure that your home is safe for your family.


In addition, having your carpet professionally cleaned is a recommended method to keeping your living environment healthy for your family. While you can buy products in the store that you can use yourself, this is often a lot of hassle and doesn’t really offer the same deep clean that professionals can. So, with a professional service, you can make sure that your carpet enjoys a deep and intensive clean that will not only lift dirt and bacteria but will allow help to restore the original colour of your carpet. It will look and smell new before you know it, so everybody wins! Plus, there are even services that can target specific stains and make sure your carpet is free from pet odors and germs.

So, it is simple to make sure your carpet is safe for your family, you just need to know how. It all starts with regular vacuuming to lift up all the dirt and it is worth choosing a professional service to clean your carpet every few months. This will make sure your house is a home!

About Joanne Aubuchon

Joanne is a resident writer for SERVIZ, an on-demand home services company offering everything from Plumbing repairs to Carpet Cleaning across the US. Joanne is a writer by day and reader by night. Joanne loves writing about saving money, raising kids and improving the quality of our lives. When she is not writing, you can find her trying out new salad recipes, playing ball with her kids, or cheering in the stands at her son's soccer games.


Can a North Carolina Resident Buy a New or Used Vehicle Without a License?

Are you wondering whether you need a driver’s license to purchase a new or used vehicle in North Carolina? Contrary to popular belief, the answer is yes. You can purchase a vehicle without a license.

The Department of Motor Vehicles allows people who do not have a driver’s license to purchase a vehicle. Originally, this law was enacted in order to provide transportation to handicapped individuals and senior citizens. These types of people may need to purchase a vehicle but may not necessarily be the ones driving it.

The same situation holds true for teenagers. A teen may purchase a vehicle before they pass their driver’s test and earn their license. If your teen is near the legal driving age, check out this resource for the best first car for teen drivers in North Carolina.

It’s important to note that if you wish to purchase a vehicle without a driver’s license, you will need to bring a valid photo ID, proof of income, proof of address, and information about any current vehicle loans you have. You will also be required to obtain a notarized vehicle title, odometer disclosure statement, damage disclosure statement, and the sales bill at the time of purchase.

You should understand that although you can purchase a vehicle without a driver’s license, you cannot be covered by car insurance and therefore cannot legally drive. In addition, you will not be able to register your vehicle with the DMV and receive license plates.

If you have more questions about purchasing a vehicle with a valid North Carolina driver’s license, reach out to the auto professionals at Powers Swain Chevy today. You can also visit your local DMV.


Is Now the Time to Search for a New Health Insurance Agent?

Health insurance can quickly become complex and confusing.  That’s why, it’s a good idea to work with a health insurance agent who can help you and your family make the right choices. They will acts as a “middle man” and gather information from reputable health insurance carriers. Their job is to provide you with as much information as possible so you can select the ideal plan for your budget and lifestyle needs.

A health insurance agent will meet with you and provide you with several health insurance plans that may make sense for your particular situation. They will thoroughly go over each plan and inform you of premiums, the summary of benefits, health plan terminology, and which doctors are covered.

You will have all of the information and resources necessary to make an informed decision. In addition, you can ensure your application process goes smoothly as a health insurance agent will make sure your application for the plan of your choice gets processed in a timely manner. You can also depend on your agent to contact your insurance carrier to ask questions and resolve issues related to claims, benefits, and billing.

If you’re in search of a reputable health insurance agent in the Raleigh area, you can’t go wrong with The MAIR Agency. Since 1998, they have found clients with the lowest rates and gave them the information necessary to be confident about their health insurance selections.

Whether you’re looking for an individual or family plan, The MAIR Agency is a great resource. They will make the process of selecting and applying for health insurance a breeze. Request a quote from them today. Some of the areas in which MAIR has agents and coverage include Charlotte, Raleigh and Wilmington.