Our Sponsors







Download our::

Keep up with Market Mommy around the web!




mother & daughter clothes 


#ASBC #motivationmonday #motivationmonday #contest #quote #quote 2011 Holiday Gift Guide 2nd Birthday Extravganza 5 Minutes for Mom About Us Achieving $uccess Advertising advertorials Alexa Announcements Galore apps at home care Author Autumn Blog Party Award Baby Accessories Baby Fair black friday blessings Blog Blog Tour Blogging Book Book review Book Writing branding budget Business Advice business lessons Business of the Week Business Opportunity business plan Celebrity Gift Placement Charity child care Childrens Decor Children's Lamps Children's Wall Art chistmas pajamas clothing coaching cold calling Communication community Conference consignment content creation Contest Coupon crowdfunding Customer Service cyber monday Cyber Monday Special digital marketing direct sales directory distractions DIY Email marketing Epson Printer etsy Etsy Blog Party Event Expert Blogger Panel Expo Facebook fampreneur Father's Day Tribute First Birthday Extravaganza first time customers Fling into Spring Forum franchise Free Seminar Free Services friends FTC Ruling Fun funding Fundraiser games gender inequality gift gifts for kids Giveaway gmail app for mass emailing goals Green Guest Blog Post health health apps HGG 2014 HGG 2015 HGG 2016 hgg 2017 hiring Holiday Blog Party holiday cards Holiday Gift Guide holiday gift guide 2012 holiday gift guide 2013 holiday gift guide 2015 holiday gift guide 2016 holiday gift guide 2017 holiday gifts holiday pricing Holiday Stress holidays Home Office Housekeeping Houston income and profit infographic infringement instagram intern international business Interview invention kids Kids Decor Kids Wall Art Labor Day Blog Party lead generation life balance LuLaRoe Market Mommy Market Mommy Favs Market Research Marketing 101 Marketing Materials marketing plan Marketing Recipe marketing tips Media millennials Misc. mobile mobile app mom business owners mom inventor Mom owned business mom owned businesses Mom Websites Mommy Monday Mother's Day Tribute multi level marketing Networking New Year Newsletter online marketing outsourcing Parenting partner Personal Photography Pitching Presentation Press Kits Press Release Press Release Week Printing Services prizes product Product Review Product Roundup Professionalism Promotion Protect Your Skin Public Relations Q&A Q&A Friday Resources Reviews safety product Sales Sam's Club SCORE senior care SEO service shirt shop small side hustle Small business small business saturday Small Business Week Social Media Specials Sponsored St. Patrick's Day STAR Award Super Bowl Ads Survey teen thankful thanksgiving Think Spring Blog Party Thrifty Thursday time management Tips Top 5 toys trademarking Tradeshow Try This Tuesday's Tip Twitter up-cycled Vacation Ideas video wage gap web design Welcome Winners women entrepreneur Wordless Wednesday work from home Working Mom Workshop World Breastfeeding Week World Series
« Mommy Monday:: A Blended Momma | Main | 6 Main Steps To Building A Happy Family »

Top Social Media Marketing Trends This Summer

If you’re looking to revitalize your marketing campaign, then it’s essential to consider the newest trends in social media marketing. Utilizing these tips will be sure to provide a framework for your new social media marketing campaign and guarantee your business always stays on-trend.

To kickstart your social media, here are some of the summer's top marketing trends:

Keep it local

If you’re looking to present a welcoming image to your clientele, think about participating in local events or partnering with other local businesses. Every consumer wants to see your business integrate itself into the community. It not only proves you’re devoted to the people you serve, it also shows that you love the land on which your company was built. Take advantage of local summer events and festivals, but be sure to post plenty of pictures with geo-tags. Interacting with consumers on the ground is great, but you’ll reach more people by proving you’re a locavore online.

Use hashtags

Hashtags are making a comeback thanks to their popularity on image sharing apps. These tags are a great way to reach a lot of people at once. If you post a great image or have a new promotion, utilizing a number of different hashtags will make your business more accessible.

The current social media landscape has hit a slump over the last 2 or 3 years, so using tried-and-true methods are a sure-shot to inform your clients on the great things your business is doing.

Make sure your images are post-worthy

The best thing you can do for your social media account is post professional, high-definition images: what you’re doing, company camaraderie, new promotions, and new products. Simply posting an image on Twitter makes it 150% more re-tweetable than a post without an accompanying image. While anyone can post an image, posting a good image is what’s going to get you traction on social media. Take composition, lighting, editing, and structure into account when you’re posting an image for an ad campaign or other promotion.

Pay To Play

Once upon a time, your business's Facebook followers could actually see your social media posts. Not so, today. Unless you're willing to pay to "Boost" a post, your content is all but invisible. However, social media advertising on Linkedin, Instagram, and Facebook has never been more popular, and for good reason. Don't be afraid to show off your goods through paid social media advertising.

Your fans’ images can also have a huge impact on the buzz surrounding your business. Though you cannot control what your consumers post about your products, you can definitely make your materials more post-worthy: products with unique, or eye-catching packaging are 40% more likely to be shared on social media by consumers.

Don’t be afraid to step out of your comfort zone when you’re trying out the new trends in social media this summer. Staying on-trend and adapting to the changes in social media will be sure to provide you with a more successful marketing campaign.

Reader Comments

There are no comments for this journal entry. To create a new comment, use the form below.

PostPost a New Comment

Enter your information below to add a new comment.

My response is on my own website »
Author Email (optional):
Author URL (optional):
Some HTML allowed: <a href="" title=""> <abbr title=""> <acronym title=""> <b> <blockquote cite=""> <code> <em> <i> <strike> <strong>