Sherrie Tennessee founded her spa Management company, Sherrie Tennessee Consulting – STC in July, 2011. The services she provides include consulting services for those starting or growing a business in the beauty and wellness industry. “In addition, I also teach continuing education courses to massage therapist and spa management courses as an adjunct at various colleges,” she said.
Like others, Tennessee sometimes finds it difficult to balance work and family. “It has been a challenge finding the balance between being an entrepreneur and up until this month a stay at home mom,” she said. “I make the most of nap and bed times, plus I use my support system to switch off child care and allow time for me to work on the business.”
Tennessee prides herself on strong time management skills. “I think that time management is key to success. I have a time chart breaks down my day in 30minute increments. I put in the must do-first; grocery, laundry, work, quality time with family. Then I put in the other items that need to get done, including writing, posting, and creating new leads, it really helps to keep me on track.”
She is encouraging when talking to other aspiring mom entrepreneurs. “My advice to other mom entrepreneurs is to not be afraid to follow your dream. I feel as a mom we are already super hero or she-ro as I like to say. Why don’t we share our talent with the world and earn a living as well?”
For marketing, Tennessee utilizes social media and word of mouth to advertise. She also has a writing blog where she features stories about the companies she has worked with.